Doha, Qatar, November 14, 2015: Lagoona Mall, Doha’s premium shopping and lifestyle destination, is hosting an annual fashion event, the Lagoona Mall Fashion Week, to celebrate the breadth of global brands available within the mall.

The first edition of the Lagoona Mall Fashion Week starts on November 15th and runs till the 21st,, with daily fashion shows between 06:30 and 08:00 PM along with live performances. The event will present the latest Autumn/Winter 2015 collections from participating brands showcasing affordable luxury items and high-quality merchandise that redefine good living. The daily shows are scheduled to take place at the Avenue on Level 1 and is open to general public and fashionistas living in Qatar.

Some of the world’s leading brands will be participating in the inaugural edition. The high-octane event kicks off with a fashion presentation by MANOUSH, represented by Fifty One East on the 15th of November followed by a showcase from Karen Millen on the 16th; Raoul on the 17th, Adolfo Dominguez and Supertrash on the 18th, Pronovias on the 19th, Max & Co on the 20th and closes with the Gerard Darel’s collection on the 21st of November.

The event furthers Lagoona Mall’s commitment to strengthen Qatar’s rapidly evolving fashion retail industry, which is proving favorable for global retailers looking to expand internationally, particularly in the luxury category.